Marshall School of Business Essays - Marketing, Business Economics

Marshall School of Business University of Southern California MARKETING 465 GLOBAL MARKETING MANAGEMENT Spring, 2011 Faculty: Dennis A. Schorr, Ph.D. Office: ACC 226 Phone: 740-5041 E-mail: [emailprotected] Office Hours: Mon. 3:30-5:30 P.M. or by appointment Course Objectives: The major objectives of this course are to: a) Understand the key characteristics of various country markets and how to develop marketing plans in diverse environments b) Appreciate the limitations of an ethnocentric approach to international marketing and develop a complex, global perspective on marketing c) Understand the role of marketing in a company's global strategy and learn how to develop global marketing strategies d) Develop a multidimensional, nuanced perspective on marketing standardization vs. adaptation and learn how to balance the pressures for globalization vs. localization of the various elements of the marketing mix e) Appreciate the roles of global, regional, and local brands in a company's portfolio and learn how to manage effectively each type of product or service In support of these goals, the course is divided into five major topic areas. The first topic area focuses on the opportunities and challenges of international marketing and how to assess country environmental factors that are most relevant to the management of international marketing. The second topic area concentrates on how to select markets to enter and how to develop international and global marketing strategies. The third topic area examines the similarities and differences in product markets across countries and how to develop marketing strategies for various types of products and services. The fourth topic area deals with how to develop product policy in the international context including the management of branding, positioning, product attributes, and packaging. The fifth topic area is concerned with how to develop distribution/retailing, advertising/promotional, and pricing policies in the international context including how to manage the tradeoffs of standardization vs. adaptation associated with each element of the marketing mix. Throughout the course, a variety of country markets in various regions of the world will be discussed and a variety of different types of products and services will be addressed. Class Sessions: The class sessions will focus on the understanding of major concepts, frameworks, and analytical tools used in global marketing and the application of these concepts, frameworks, and tools to the understanding of real-world situations. The textbook chapters are designed as background reading to introduce the major concepts in the field. Readings are chosen to expose you to recent trends in global marketing. Case discussions will develop your skills in applying the concepts to actual managerial situations. Assignments and exercises will also assist in developing your knowledge and competencies in the area. Class sessions will consist of lectures in which conceptual material will be clarified and of discussions of cases, readings, exercises, and concepts to allow you to practice applying the material. Before each class session, you should read the assigned textbook chapters, readings, and cases and be prepared to discuss them in class. Course Evaluation: 25% Midterm Exam 25% Final Exam 10% Class Participation 10% Group Assignment # 1 10% Group Assignment # 2 10% Group Assignment # 3 10% Group Assignment # 4 As an important part of the learning in this course comes from class, you are expected to participate actively in class sessions. The level of class discussions and how much you gain from them depend in large part on how well prepared you are for each class and how actively you take part in the discussions. Thus, your level of preparation for class sessions and participation in discussions will be factored into the final evaluation. I realize that occasionally it is not possible to attend class. You can miss up to three class sessions without it affecting your grade; however, if you miss more than three sessions, it could have an impact on your participation grade. Occasionally, I will ask groups to make informal presentations in class; these informal presentations will be factored into the participation grade. Your individual mastery of the course material will be tested in a midterm and a final examination. The exams are designed to assess your knowledge of the material covered up to that point in the course. The four group assignments should be completed in groups of 4-5 people. They are designed to give you hands-on experience developing skills relevant to global marketing. Learning in these assignments should be enhanced by interacting and discussing the material with other members of your group. Peer evaluations of each member of your group will be conducted to ensure that all members contribute equitably to the assignments. All assignments are due at the

6 Critical AP Exam Tips to Ace Your Tests

6 Critical AP Exam Tips to Ace Your Tests SAT / ACT Prep Online Guides and Tips The most important thing you can do to maximize your chances of getting a 5 on an AP exam is to learn the material. However, it is a standardized test, and there are strategies you can use to maximize your chances of success and make sure your hard work pays off. Keep reading for my top AP examtips! #1: Do Easy Questions First There’s no rule that you have to answer all of the questions in a given section in order. If you come to a question that looks either difficult or time-consuming, it’s fine to skip it and come back later. This applies to both the multiple-choice and free-response sections. Just make sure you are careful when you fill out your Scantron or your test booklet! Once you make a first pass and answer all the slam-dunk questions, then you can buckle down on the harder or more tedious questions.Don’t let yourself get held up too much on any one question, though. If you feel yourself getting bogged down, skip that question, and come back to it to either work on it more (if you have time) or guess (if you don’t). #2: Answer Every Question- But Be Smart About It Since there is no guessing penalty on AP exams, it is to your advantage to answer every question. If you aren’t sure of the right answer on a multiple-choice question, eliminate as many answers as you confidently can before guessing.This will up your chances of guessing the right answer and getting points! On a free-response or short answer question, just do the best you can to guess based on what you remember. If you leave a question blank, you’ll definitely get zero points, but if you write something even a little bit relevant, you might get partial points! And even one point is better than zero. #3: Manage Time Carefully You are allowed to bring a watch to the exam just so long as it doesn’t make noise. I highly advise doing so, so that you’ll be aware of how you are doing on time at any given moment. It’s critical that you pace yourself on the exam. On the multiple-choice section, if you notice yourself getting stuck on a particular question or series of questions, skip them and come back at the end. Don’t let a few questions completely tank your time. If you’re staring at a question in confusion for longer than a minute, move on and come back to it. On the free-response section, time management is even more critical because you’ll need to complete a series of tasks in an allotted amount of time, but you won’t be prompted to move on to the next essay or question. Keeping track of time will let you know if you’re on target to finish everything. You should have time targets for each essay or task in mind when you go into the test. This kind of clock is not allowed! #4: Plan Your Essays Carefully This may not apply to every AP exam- it’s hard to plan a math problem in advance- but for APs that do have essay questions, it’s critical that you plan them out before you start writing them. Even five minutes spent quickly jotting down your thesis and the main ideas of your paragraphs will help you write the essay faster, make your argument stronger, and ensure your essay is better-organized and more coherent. A slightly more detailed outline that denotes where you are going to include specific examples and evidence is even better if you have time. #5: Bring Water and a Snack for the Break This might seem like a relatively trivial tip, but you may experience some serious test fatigue during your AP exams. Bringing water and a snack- preferably one with a bit of protein and complex carbs, like a peanut butter granola bar- will help you stay energized through the exam and keep you from fading during the free-response section. An appropriate snack. #6: Keep Up Positive Self-Talk You might hit a bump in the road on exam day. Maybe you’ll see a question type you weren’t quite prepared for, forget something you thought you knew inside and out, or be totally stumped by a free-response question. The important thing if this happens is to not panic. Maintain positive self-talk. Tell yourself you are doing great. Move on to another question. Even if you’re still stumped when you come back around to it, keep telling yourself that you’re crushing the rest of the test. And then just do the best you can on the test. Key Takeaways If you want to get a 5 on your AP exam, the best thing you can do for yourself is to learn the material. However, there is still a strategic element to taking the AP, just like on other standardized tests. Here are my top six AP exam tips: Do easy questions first and come back to the harder ones later. Answer every question, but only guess after eliminating all the answers you know are wrong. Bring a watch and manage your time carefully! Carefully plan out your essays before you start writing! (This tip doesn’t apply to those APs without essays). Bring water and a snack for the break! Maintain positive self-talk, even if you hit a snag! With these AP test tips, you’ll maximize your chances of getting the score you’re aiming for! What's Next? Need more guidance on AP preparation? See our five-step plan on how to study for AP exams. Do you need an AP test perfect score?Read this guide to learn if it's something you should be aiming for. Taking a history AP exam? See our guide on how to write a top-scoring DBQ. Want to improve your SAT score by 160 points or your ACT score by 4 points? We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Best cost provider Essay Example | Topics and Well Written Essays - 250 words

Best cost provider - Essay Example Best cost provider is a strategy that works towards striving to give customers the value of their money by combining an emphasis on low cost with on upscale differential. Porters power of supplier strategy is one form of best cost provider. It is a basis through which the producer can understand where power lies in a business situation. Based on the above scenario, the porters power of supplier would help the producer determine where to invest. It is clear that the power for the above named products lies in the quality, price, model, durability because these are the main factors driving the marketing of these products. Market research reveals that the quality is the power source for the multi-featured cameras. This means that the producer must consider the quality as far as the multi-featured camera is concerned. On the other hand, the price is the power source for the entry level camera. Because of this, the producer must ensure that the price matches the one in the market (Strickla nd & Thompson, 2001). SWOT analysis strategy is a tool for determining the strength, weakness, opportunities and threats. Opportunities are important as far as the best cost provider strategy is concerned. They are external chances that help to improve performance (e.g. make greater profits) in the environment. As a producer of the Entry and multi feature camera, it is essential to determine the opportunities for each of these products. There are a number of opportunities. These include the price/quality ration, the model selection, attractive discounts, advertising and special promotion. The producer should utilize one or combination of these opportunities based on the product in question (Strickland & Thompson, 2001). Based on the above discussion, it is clear that the best marketing strategy is determined by considering those competitive factors that determine the market share. It is clear that the price/quality ratings are the main

The Law on Occupiers Liability Essay Example | Topics and Well Written Essays - 4500 words

The Law on Occupiers Liability - Essay Example When the girl poured the contents in the glass, it contained the decomposed remains of a snail. The girl was ill in consequence and sued the manufacturer for damage in tort. It was held the defendant was liable as he owed her duty of care to ensure that the bottle should contain objectionable matter as it did. (Jertz, 2004) We find that the occupiers' liability act provides a limited duty of care on occupiers to ensure that measures for protection of properties or other people from the risks that exist, in this law we find that there are provisions that follow this act, these provisions are: it abolishes the old distinction between licensees and invitees this category of persons include anyone to whom the occupier has expressly or implicitly allowed to enter or use his premises in this case the trespasser is not included. The act provides that an occupier of premises owes to all visitors that duty to take care in all circumstances therefore, it is necessary for the occupier to ensure that the visitor will be safe in using the premises for the purpose for which he has been permitted to be there. We also find that under the act, the occupier however has a right to restrict his liability by giving adequate warning such as about slippery floors. Here the occupier is not liable where the accident has occurred through the defective work of an independent contractor was competent and so far as he was able he had inspected the work done. (Jertz, 2004) The law on occupiers' liability to an injured trespasser is usually classified under the law of tort according to the present law. Whereby tort is defined as a civil wrong free of contracts, meaning it is an act that causes harm to a determined person whether intentionally or not. The remedies for these acts are always unliquidated damages which indicate that the court has power to fix the damages. Tort normally vary from contracts whereby we find that in contracts the duties are usually fixed by the parties under agreement themselves while in tort the duties are imposed by the law. Also we find that the law of tort is an infringement of the civil rights belonging to an individual in this case we find that the wrong doer has to compensate the injured party, according to the recent law the action is brought by the aggrieved party so that he can obtain compensation. This law constitutes of three major elements that is there must be a wrongful act or omission by the defendant this means that there must a person who is being sued for his wrongful acts. Secondly there must be a legal damage and lastly the wrongful act must be of such nature as to give rise to a legal remedy in the form of an action for the damages. There also exist some civil wrongs that are actionable even though no damage is suffered by the plaintiff. An example of such a civil wrong is the trespass on land. In recent law we find that there are many types of torts such trespass and defamation but in the real sense it represents a civil wrong whose only remedy is a common law. In the case of the law on the occupier's liability to injured trespassers we find that it

The application of sustainability Essay Example | Topics and Well Written Essays - 3000 words

The application of sustainability - Essay Example Hence, CABE, the government’s advisor on architecture, urban design and public space, considers investment in sustainable development as a national insurance policy, which makes cities better places to live in, creating new jobs and reducing fuel scarcity and traffic congestion. Seven issues have been highlighted by CABE to focus on while working towards sustainability. They are: reducing energy usage, optimising power supply to buildings, making streets fit for people, rethinking waste, planning for shortage/excess of water, moderating heat, and creating green spaces. The most important step towards achieving sustainability is reducing the inefficient use of finite resources. Reduction targets should be fixed, progress reviewed, effects updated regularly and published. The leaders should be able to think long-term and make long-term decisions and long-term goals. Energy and waste should be planned and managed together. There should be greater control of land and assets with i ncreased investment in energy security, flood protection and water supply. Investments should be made in urban forestry, and buildings should be assessed for sustainable designs. Valuation and asset management should be reviewed, shifting focus to long-term returns ensuring more protection from boom and bust cycles (CABE 2009, p.9). Fragmentation of land ownership could lead to sub-standard maintenance of land and the structures on it. Cities should create an energy strategy, involving the utility companies, tracing the current and future needs and planning for the future, prioritising low-carbon, sustainable energy sources. Efforts should be made to reduce energy consumption to power buildings. Renewable energy technologies should be used along with behavioural changes to ensure energy security. The transportation system, including the roads, should be planned is such a way that there is minimum need for travel. Streets should be maintained in an improved

Adding Value In Supply Chain Management Commerce Essay

Adding Value In Supply Chain Management Commerce Essay This chapter reviews the relevant literature and starts with discussion on Adding Value in supply chain management with special focus on pharmaceutical industry and to understanding firms supply chain management and competitive advantages. With involved four major points those are Challenges, Collaboration and Planning High performance delivery, Integration Implementation. Following there is a discussion on theoretical framework on supply chain management, role of top management and overview of latest supply chain management systems. In the last this chapter conclude with summary. 2.1 Adding Value in supply chain management: First question arise that what is Value adding in supply chain? Base on literature review value adding is the difference between input cost and output value (Hines, 2004, p.224). Value added along supply chain takes the form of tangible goods added and intangible services supplied (Hines, 2004). Value added notify to any additional value created at a particular stage of service by key service factors including; tangible value added through material transformation, labour and captical goods and intangible value added through capital and building of collaborative relationships. Firms can add value in many ways, like improve supply method from current level to higher level which is also part of add value in supply chain. Value adding resources within a supply chain are the tangible (processes). Intangible capabilities of a firm (firm attributes, firm controlled information, knowledge and collaborative relationships) enhance efficiency and effectiveness (Cunningham, 1995). By reviewing literature, the value chain concept was developed and popularized in 1985 by Michael Porter in Competitive Advantage. Porter defined value as the amount buyers or customers are willing to pay for what a firm provides, and he visualized the value chain as the arrangement of nine basic values to customers. Porter linked up the value chains between firms to form what he mentioned a value system; now in present era of globalisation and collaboration the link between two firms creating value process called the value chain. As value chain name involves the interpedently processes that generate value of products and the resulting demand and funds flows that are created. According to the Martin Christopher value chain activities can be categorized into two types primary activities (Inbound logistics, operations, outbound logistics, marketing and sales and services) and support activities (Infrastructure, human resource management, technology development and procurement) (Christo pher, 2005). From the literature review, author suggests that first, we need to understand the physical resources that are required within a supply chain to create and deliver a finished service to a customer. Second, we must understand the exchange relationship between particular supply chain resources and the flow of revenue in the value chain. Third, we must also understand what it is about the ownership and control of particular supply chain resources that allows certain resources to command more of the flow of value than others. In understanding this, the process of analytically mapping the properties of power within supply and value chains can commence. To deliver a value, product category and availability is also play important role in supply chain management. By reviewing literature, author understand that alternative perspective of viewing supply chains as value chains identifies economic value as being added through coordinated management of the flow of physical goods and information at each stage of the chain (Davis Stewart, 2004). The theoretical basis for supply chains, Handfield and Nichol (2002, p8), define them as including all organisation and activities associated with the flow and transformation of goods from the materials stage, through to the end user, as well as the associated information flows Information sharing is identified as a key driver for improving supply chain performance and enhancing competitive advantage (Zhang, 2006). Additionally supply chains can be characterised as value system and are defined as a connected series of organisations, resources and knowledge streams involved in the creation and delivery of value to the end customer(Handfield Nichols, 2002, P11). 2.1.2 Companys supply chain management and competitive advantage: Definition of supply chain is the network of organizations that are involved, through upstream and downstream linkages, in the different processes and activities that produce value in the form of products and services delivered to the ultimate consumer (Christopher 1992). In other words, a supply chain consists of multiple firms, both upstream (i.e., supply) and downstream (i.e., distribution), and the ultimate consumer (John T. Mentzer, 2001). The philosophy behind supply-chain management has changed. Previously the central concept was to manage an inventory that acted as a buffer between a limited production capacity and variable customer demands. The scope of the task was interpreted as managing warehouses and transport operations. The current priority is to engineer the supply chain as a seamless whole, breaking down the barriers that have existed between purchasing, production, distribution and sales. These issues are particularly relevant to the pharmaceutical industry. Functions have traditionally operated independently and there has been a consequent sub optimization of the supply chain by fragmenting it along functional lines. In its new form, supply-chain management is a corporate-level task on which several strategic objectives depend, not least ensuring a satisfactory return on capital employed while ensuring the supply of goods and services to designated markets at the service levels demanded. To achieve this, even at a national level, using local facilities to supply local markets is a challenge, requiring close integration of the supply chain and subjugation of functional/ departmental objectives to the needs of the supply chain as a whole. To achieve it globally is much more difficult (Booth, 1996). 2.1.3 Contemporary approaches to achieve competitive advantage: One of the first ideas about theoretical framework for understanding firms performance is Porter (1980). He introduces a strategic and analytical approach to understanding competitive strategy, and said that Every firm competing in an industry has a competitive strategy, whether open or hidden (Porter, 1980). He proposes a framework for analysis industries and competitors and describes three generic strategies, cost leadership, differentiation and focus. He postulates that if a firm is able to do well in any of these strategic fields, It will gain competitive advantage. Porters concept is portraying in below figure. Competitive Advantage of a Firm Generic Competitive strategies Overall cost leadership Differentiation Focus Figure: 2-1: Strategies to achieve competitive advantage: source Porter (1980). -Cost Leadership is most important in competitive pharmaceutical distribution chain, efficient-scale facilities, pursuit of cost reductions, and cost minimization in all areas of the firm. This action can increase companys profit. -Differentiation of product like, different one medicine in different brand (Ports and Blister pack) or service differentiation including design and brand image, customer service, and distribution or dealer network. This action can help increase customer loyalty and ensure often purchase. -Focus on markets, buyers or product line (new line of medicine with its generics version) can help to achieve competitive advantage. The framework of Porter, in fig 2-1 shows, that the proficient strategies can provide competitive advantage. Porter (1980) also argues that competitive advantage comes from the many separate activities a firm achieve in designing, storage, marketing, delivering and creating owns products. Each of this processing contributes to a firms relative cost to position and creates a basis for differentiation. This is the Pharmaceutical logistic value chain, and a firm has to recollection its strategically relevant activities in order to understand the behaviour of costs and the existing and potential sources of differentiation. A company gains competitive advantage by performing these strategically important activities better than its competitors (Porter, 1985). The general value chain concept, and Sigmas existing concept is illustrated in figure 2-2. Supply chain advance Marketing Leadership Advance Primary Activities Profit Margin Support Activities Inbound Sigma House Picking and Customer Marketing Logistics (Warehouse) Assembling Service Tele-sales Procurement Human Resource Management Technology service Development Firm (Sigmas) Infrastructure and Platform Services Figure 2-2: The value chain and Theoretical Framework to achieve competitive Advantage (Adapted from Porter 1985). The definition of supply chain including all basic activities, therefore sales, marketing and customer service activities can be construed as part of the supply chain approach show in the above figure. In company, Tele-sales and marketing processes, such as demand management, order processing and customer relationship building management are included in the internal processes shown in the figure and in the supply chain literature review. However, sales and marketing activity, such as sales calls, advertising and some post delivery support processes are excluded from supply chain activity. This is consistent with the approach taken by the supply chain model it uses to measure supply chain activity (Supply chain council, 2007). There is various types of approaches to achieve competitive advantage, strategic approach, 2.1.4 The strategic Planning approach: In important of porter (1980) approaches, a strategic planning approach that is companys competitive advantage can be planned for this. This includes planning for differentiation in the delivering a value in supply chain, low cost leadership and focus. Strategy is always the product of a complex and unexpected interplay between basic information, personalities and aspiration according to Hamel (1998). What this implies is that one does not gain for obvious solution and strategies but should look at alternatives, challenge assumptions, and look at new ways of delivering superior customer value and firm performance. 2.1.5 Marketing strategy approach: The marketing capabilities approach introduces the concept of capabilities of a market driven organization and explores the links between capabilities and a firms performance and market success (Day, 1999). A firms competitive advantage comes from two sources: Assets or resources, which are acquired over time and distinct capabilities, which are the glue that holds these assets together. Examples are DHLs secure delivery across the globe and Walmarts logistic systems. Such capabilities provide competitive advantage and help organization to deliver a value to its every customer. Other Proponents of the marketing capability approach are cool and Derrick (1989), Aaker (1989), caves and Gale (1987). The concept of capabilities is not new and was proposed much earlier by penrose in 1959. However, this has been popularized as the concept of core competencies of the corporation that can lead to a firms success by Hamel and Prahalad in 1990. They actually propose some tests to measure the st rength and success of core competencies. An example of Federal expresses its packaging and delivery process. The product differentiation approach by Trout (2000), states that what matters is differentiation of product or service, that are too many choice in todays world, and only differentiation provides competitive advantage. In Pharmaceutical business there many manufacture produce a medicine under different choice, keeping all different sort of product and supplying on time will be better advantage over the competitive. 2.1.6 The Introduction of the supply chain approach: In the competitive market of the early decade, there has been a change in management action, resulting for searching strategies that provide superior value to customers. As a result in the supply chain approach to gaining competitive advantage has moved into the frontline of business strategies, especially in developed countries. This approach has its introduced from historical military campaigns (Britannica, 1999) and recently from porter of value chain, with its importance on inbound and outbound logistics, and production operation. In a discussion on marketing logistics thinking argue that logistics has major impact on customer satisfaction, success and costs. They recommend that a firm manage its entire supply chain and that such an approach will add value in existing supply chain within the organization and will help to gain competitive advantage over rival. 2.2 Supply chain Management and factors: 2.2.1 Definition of supply chain and management: It will be helpful to go through some basic definitions of supply chain and management: Supply chain is all inter linked resources and activities needed to create and deliver products and service to customers (Hakanson, 1999). Supply chain management goes advance and including managing supply and demand, resourcing, assembling and packing, distribution across the globe and delivery to the every customer (Supply chain council, 2009). A more on supply chain management is a network of relationships, with the goal to deliver superior value, the management of upper level and lower level relationships with suppliers and customers to deliver best value in services at effective cost to the supply chain as a whole (Christopher, 1998). This definition is a key part of this dissertation in terms of gaining competitive advantage or delivering best value to sigma pharmaceutical customers. 2.2.2 Key areas of Supply chain management system: References Literature Review 1. Christopher, M. (2005). Logistic and supply chain managment. London: FT prentice Hall. 2. Handfield, R. B. Nichols, E. L. (2002) Supply Chain Redesign: Transforming Supply Chains into Integrated Value systems, U.S.A: Prentice Hall. 3. Zhang, C. (2006). Secure Information sharing in Internet-based supply chain management systerms. Coumputer Information Systems , 18-24. 4.

Phyllis Wheatley :: essays research papers

Televangelists like Jimmy Swaggert and Jim and Tammy Fay Bakker promise the Christian faith to millions everyday. For the right price, anybody can have something- a.k.a. Christianity, God, and faith- in their lives. On these shows, there is no need to have believed in religion before, as long as there is a need for it now. Religious telecasts asking for money in exchange for faith attract nearly five million people each year. Fifty-five percent of these people are elderly woman; Thirty-five percent are from the desperation pool, the poorest and neediest members of society; The remaining ten percent are those who might be classified as upper-middle class, who want spiritual justification for their greed. Most of us know that the religion professed on these telecasts is not about trusting in God or having a deep belief in his teachings, ideas that aggregate Christianity in society. Instead, the old, the poor, and the rich are buying something to have as their own when they have nothing else, whether it be in the material, social, or emotional sense. So-called faith gives them possession, yet places responsibility in the hands of a higher force. And in that, they are hoping to find freedom in knowing that their lives are less empty and without direction. It may seem that we can hardly relate the televangelist audience of the 20th Century to poetic views on Christianity of the 18th Century, but surprisingly, there lies many similarities between the two.. Both Anne Bradstreet and Phyllis Wheatley appeal to Christianity after their own personal tragedies. These women, like the many viewers who watch Church-TV everyday, have lost everything and are left with nothing. In an attempt to fill the void in their lives, left by Bradstreet’s burnt house and Wheatley’s treatment as a slave, they turn to the Christian faith that at times seems as empty as the faith that can be commercialized and sold by dramatists on television. In analyzing "Here Follows Some Verses Upon the Burning of Our House" and "On Being Brought from Africa to America," I will consider Christian faith as means of coping with nothingness, rather than a pious way of life. While making references to Anne Bradstreet’s similar development of faith, I will contend that Phyllis Wheatley’s Christianity seen is sought out for her own purposes in times of feeling nullity rather than a confident belief or trust in God and the acceptance of God’s will. Phyllis Wheatley’s first appeals to Christianity emerge as she is transported on a slave ship from West Africa to Boston in July 1761, which begins the poem under analysis.

The Harbour – Creative Writing

The harbour begins to wake as the rhythmic chug of boat engines slowly return. The waves explode like bombs against the harbour wall. Fog is dispersing to view a fantasy of narrow streets strung with captivating souvenir shops and sophisticated restaurants. Morning darkness fades, slowly the clouds drift, revealing a pure, spotless blue sky. The town hall strikes 8 o'clock, shop shutters rattle as they raise, doors bursting open with a helping hand awaiting to welcome the customer with an embrace. A pungent smell of fish fills the air. A gust of wind full with repulsive odour lingers. Sun-kissed light pours from the sky, the reflection upon the water blinding. Solitary streets are now animated. Harmony is no more but the day is still premature. Exhaust fumes float as workers withdraw from their homes and start up their engines. The traffic is solid throughout the town. People barge their way to local banks and supermarkets through overflowing pathways. Tourists disembark upon the harbour, beginning the long awaited holiday. An enchanted wonderland of fair attractions sit upon the end of the pier, slowly they complete their circuits. Breakfast bars open in the car parks serving up crisp bacon sandwiches dripping with butter and blistering coffee. Along the harbour front, fishermen sit mending their nets as though they are knitting. People drift in and out of streets, some white, some red, some tanned; the sun's violent rays causing skins pigment to discolour. Young and old take a morning stroll along a beach like stretch of empty space. The view is cleared, what you see sends shivers down your back, the sea's elegance and harbour in almost complete perfection. Slowly a frying fragrance finds it's way up your nostrils. Yes, lunchtime rush, takeaway shops and restaurants are in full flow. The beach is filling; young children begin to play their electrifying games. Everywhere you roam there are fish and chips. Lightly battered fish, so crisp when you take a bite. Slowly the batter falls down your oesophagus leaving succulent flakes of cod warming your lips and tongue. Chips so soft, your first taste is sea salt and malt vinegar, secondly the slight grease tickling the back of your throat. A taste of potato whirls as your teeth chew, and then all matter of food disappears from your mouth. Guilt in your mind about the fat content but the taste takes it away. Squawks are amongst the crowds as gulls swoop down for scraps. Gently relaxation occurs. Youngsters run with slight indigestion, the smouldering crisp sand making their young feet so sore. Afternoon falls. The beach is still packed with sunbathers and children. A drowsiness dawns. Some people sit upon the harbour wall watching waves ripple in. Sticks of rock go crunch, candyfloss melts and fudge just makes you chew. A confectionary wonderland! Laughter is surrounding showing every sign of full enjoyment. Deeper into the town humanity is all common, drifting to and fro from high street designers to leather stenching shoe stores. Streets littered with cake wrappers from the bakery, sandwich boxes from the deli bar and general junk here and there. Coke cans crunch beneath your feet as you walk and a gorgeous perfume aroma wafts and asthmatics begin to choke. Calmness never seems to occur. Moving back through the town and down to the harbour, the beach is slowly beginning to clear and the tide is creeping close. Bath taps drip as parents eagerly attempt to untangle their children's sandy locks. Light is fading cautiously as evening draws in. Couples appear arm in arm. Shop shutters once again rattle as they close. Restaurants' distinct smell is inviting. Open bars serve up crisps, nuts and cold beverages, alcoholic or not. Glasses chink as drunken chatter begins. In sight is a beautiful sunset, the red glow inspiring just like a painted picture but all fades when darkness gradually descends. Soothing music from an unknown live band rings in your ears. Fishing boats begin to proceed out to sea. Hard workers wander down their local pulling out the pennies to achieve a taste of real ale. All that is recognisable in the darkness is faint outlines of people and places. Ping! Pier lights turn on in their own unique brilliance. Club beats compose vibrations throughout the floor. People dancing and laughing makes the world seem blissful. So many people are having a good time. Slowly the volume creeps louder almost making your ears burst. Bang, tequila slammers hit the table hard, barely touch your lips but soon make you intoxicated. Jazz and liquor is no combination for anyone who is angelic and always seems to be composed. ‘Ring a ding ding', bells sound. Last orders it's time to go home. An emanation of alcohol is upon everyone. Silence in the end. As the lighthouse flickers like a candle the glimpse of a silent shadow tumbles to its death. Anyone still awake, outside can only smell sea-salt and waste grub. The harbour is never always in tranquillity.

Why was Britain gripped by widespread social disorder during 1919 Essays

Why was Britain gripped by widespread social disorder during 1919 Essays Why was Britain gripped by widespread social disorder during 1919 Essay Why was Britain gripped by widespread social disorder during 1919 Essay Essay Topic: Mythologies In 1919, against a background of worldwide violence and unrest involving people of African dissent, there occurred in Britain a series of racial riots and incidents, which in their severity and extent were unlike anything that had gone before1. There were riots in; Barry, Cardiff, Glasgow, Liverpool, London, Newport and South Shields. The motives behind these race riots are hard to establish because there are so many different crucial factors for the social disorder in 1919. I intend to divide the question up based on the key words or phrases in the question, I will particularly focus on the race riots in Liverpool. It will always be difficult regardless of the period to try and understand peoples mental motivations for things such as riots and racial attacks when one is not in that society, just as today we find it hard to understand or sympathize with racial attacks. However there are elements that could and presumably did contribute to the heightened tensions of 1919 that reached its zenith with the race riots in the summer months, including; the First world war, popular opinion, jealously and innate and socialized racism. In the year 1919 the nation was literally in turmoil, the period itself was a transitional one being after the first world war and this formed what I believe to be one of the crucial factors in the race riots in 1919. It is possible to underestimate the immense effect the literal first world war would have had on society. Men were trained to be soldiers and a key feature of army training is to dehumanize and demoralize men, so they will be institutionalized therefore more effective and obedient soldiers. This must have had an overtly negative effect on the situations leading up to the race riots. The men may have possibly through trench warfare been more accustomed to violence and have less of a respect for the sanctity of human life and possessions and they would have been more willing to resort to violence. There was also a firm idea of Britishness instilled in to the soldiers of the First World War. Undoubtedly men who fought for king and country were more concerned with this idea, and wold want to preserve British culture and a pure race. There was also the element of colonialism, England as a colonial power was thought to be above those countries and areas it controlled, and therefore there was a lack of respect for other races. Another possible yet hypothetical argument could possibly be that of racism in the army. There have been numerous cases of racism and possibly this is a way of thinking believed by many who serve, this may have affected the way men thought about those of ethnic or racial minorities. Undoubtedly war had unleashed demons that couldnt be tamed and British men ( it is hard to know about the women) were more ready to use violence. There had been many precedents before the 1919 riots, therefore the riotous nature of the cities is an element in the fracases. There had been major anti-German and anti Jewish riots previously. The armistice celebrations in 1918 had degenerated into riot and disorder. The 1911 Transport strike showed the industry militancy spilling into violence. There was also riots in May 1915 at the sinking of the Lucitania Ship and the 1918 end of the war celebrations descended into mad looting and celebrations. Liverpool in particular had a history of riotous behavior. There had been five major riots in Liverpool, 1911,1915,1919, police riots. Once a riot starts it is opportunity that spurs a lot of people on to commit crimes that they would not usually commit. It is possible that there became an opportunistic element to the riots with different groups in society taking advantage of the disorder and the pressure on the police force to loot and attack. It is probable that there were many people involved in the riots that werent directly affected by the implied problems of immigration. It was those seafarers who were directly involved. However it is reported that there were over 6000 people rioting, I believe it is not possible for all 6000 to be involved in the seafarer industry therefore some must have been opportunistic rioters, such as the younger gangs of children who were often active in initiating the disturbances. Rioting recently in other countries such as Russia worried the government and, produced a feeling that social dissent happening in one part of the world had a direct effect on another2. Also once the rioting started in Britain their was a ripple effect with other port inhabitants seeing riot as an acceptable way to vent their anger at the injustices that that government made on a minority group. After the First World War there was an uncertainty felt by many, this specific context is incredibly important as to why the riots began. There was such a huge element of politics involved. The 1918 khaki election was directly in the aftermath of the First World War. The election rhetoric was highly confusing, they talked about the fruits of the British peoples labor and payments for their war time effort. There was never a specific line set out, the population was waiting with baited breath. One slogan that many picked up on was the, homes for heroes. This social policy intended to replace the urban slums with fresh housing stock. In reality there was a shortage of houses so many were facing the possibility homelessness which dramatically increased the tension especially in Liverpool and London. Looking at the race riots specifically in Liverpool it is possible to see how all these wider issues coupled with local problems led to the race riots; the significance of unemployment among seamen as a casual factor of the 1919 disorder similar episodes occurred among other sea faring communities. 3The long-term effects were important, chiefly that of economics. The Seafarers had returned to the ports and there was huge competition for jobs since thousands of immigrants had been imported to fill those spaces vacated by the British servicemen. There were reported incidents where Black British citizens and immigrants were turned away from jobs in order to employ British servicemen. It has been estimated that between November 1918 and March 1919 over 2,100,000 ranks had been de-mobilized. 4, There was a reported population of 3000 black seafarers in Liverpool coupled with the Chinese and Filipino workers, unemployment levels were huge. In some factories white workers refused to work along side black workers, so they were dismissed and replaced with white workers. An interesting point however is that the Seafarers didnt object to working along Scandinavians, so it was not a case of nationality it was purely defined by the color of the skin, which could suggest that it wasnt xenophobia. Another element that caused resentment was that foreign seafarers were employed for less than British men, this undercutting then forced the British workers wages down, laborers believed that blacks usurped whites through their acceptance of lower wages 5. This was also a problem that dated back to the 1880s and there is evidence of xenophobic behavior backed up by the unions. Linked to the dire economic situation was the perceived ideas about the wealth of black resident.. It was a popular thought that the black community had benefited from the war. Some black residents had purchased houses and this was thought to be unacceptable while white demobilized soldiers were homeless. However Jenkinson argues that, while primarily rooted in economic grievances, breaking out again in the early 1920s when the fortunes of the merchant shipping industry fell even lower as the post war recession set in therefore if] economic competition directly provoked riots, reinforces the notion that racial antagonism rather than a basic cause of the violence, was entrenched in the superstructure of Britain at this time. 7 Inter racial sexual relations was another element that heavily influenced the riots. The fear of miscegenation was picked up by the popular press and was almost used as an excuse for the racism. This is particularly evident in Liverpool and London where this is mentioned as a motive from the outset. 8 Sexual relations possibly angered the white population for a number of reasons. Firstly they could have been intimidated and jealous of the reality that they had been away and life had carried on without them. Secondly after fighting the war for Britain the ex-servicemen were possibly more patriotic and wanted to keep the idea of Britishness and a pure white race, even though this was never admitted openly. This issue was highly contended all over the country not just in the port towns. There were numerous newspaper articles perceiving this was a problem, even broad sheets felt threatened by the idea of white women marrying or engaging in sexual relations with black men. Jenkinson believes that, black men and white women was mentioned as an anathema, and soon the stress was laid on savage instincts of the black man9. This is also highlighted in the Liverpool Courier; the average Negro is nearer the animal than is the average white man, and that there are women in Liverpool who have no self respect. 10 However it is important to note the hypocritical element in this argument because there was reported to be over 600,000 half-caste children in South Africa due to white servicemen engaging in sexual relations with the native women. Rowe makes the interesting point that the feelings of miscegenation may not have been a prominent cause for the riot within the working class communities, it is possible the opinion of the middleclass journalists who reported on the race riots in the press. 11 The second element of the question is the idea of rioting in the whole of Britain. There was disorder in 1919 in Ireland, Scotland, Wales and England. In Ireland and Scotland, the rioting was not racially orientated, however its influence is evident. Glasgow saw social unrest in the early months of 1919. There was a General Strike to attempt to petition for a 40 hour week. However it was the governments reaction that had a negative effect. The industry in Glasgow was paralyzed and the government feared that the protesters could turn revolutionary (influenced possibly by other countrys as mentioned earlier). The government sent in army troops and tanks showing that they didnt want disturbances to the peace at any cost however it served to make the demonstrations more violent and made residents more disillusioned with the government. Ireland also suffered riots in January. The IRA assassinated the RIC, this was the first moment the IRA used an assassin as a weapon and it deeply shocked Ireland. The unrest continued with the banning of Dail Eoreann and Sinn Fein. South Wales suffered race riots due to its ports prominent position. Britain as a whole had a unison of innate racist attitudes (as I mentioned earlier) even if institutionalized and subverted. However the police force, the government and popular press were all guilty of racism. This can be seen in the arresting of black men in Liverpool and Cardiff, The initial arrest of black men, soon followed by the dropping of charges before trial, the finding not-guilty verdicts and convictions for lesser offences. This suggests that many of the arrests made in 1919 were because of the color of the mens skin and not because of their actions. 12 The government showed racist actions by the solution of repatrinisation and deportation. This shows a lack of compassion and one would say racist mentality towards those that were originally employed to help with the war effort. The popular presss biass were shown through their racist headlines and the focus on crimes committed by black people rather than those white people who started the riots. Therefore Britain as a whole appeared to identify with the ideas expressed by the seafarers, and this popular moral support would have probably encouraged the riotous behavior. The idea that the British people were gripped by the riots is an easy thing to believe and this is also an important element to the rioting. The psychological theory of crowd behaviorism is believed by many to explain football hooliganism, but it can also be applied to the race riots of 1919. There is a group identify felt by a riotous mob, a feeling of belonging and union which would make some have the courage to do things that they would never do on their own. There is also the element of the invisible man effect. This states that when a member of a group, individuals feel that they are not recognizable and they are therefore more inclined to act violently. It is possible, looking at Liverpool that the mob felt a group identity and so were willing to act violently. Finally it is important to question why ethnic and racial minorities were the victims in riots. Racial minorities were used as scapegoats for political problems and the governments inability to cope with the extra citizens after the war. The seafarers were also jealous of the minorities and threatened by them; when the shortage evaporated, post war economic crisis, colored semen were seen as being in direct competition and became objects of hostility. 13 Xenophobia, imperialism, jingoism influenced popular opinion; The effect of the colonial experience in the growth of racism had a dual impact racial theories were used to legitimize relationships of dominance and disability within the empire. On the other hand the very achievement of military superiority and administrative control over the colonized peoples fed back to the metropolis in the form of stereotypes mythologies a nd ideologies which confirmed the supposed superiority of the Anglo-Saxon race. 14 This point is highlighted by the participation of young boys in the riots, they possibly partly opportunistic, but undoubtedly the influence of older working friends and parents would be immeasurable and influenced racism in the next generation. The idea that society was fundamentally racist holds more weight when the beginning of the riot is observed. Jenkinson comments that; For two to three weeks before the wide scale violence of Liverpools racial riots in June 1919, blacks had been the object of attacks by whites police raided an illegal black gambling house. 15 She goes on to describe a disturbance between blacks and Scandinavians which resulted in the death of a black man, Charles Wotton. Jenkinson stresses that, while the initial fracas involved less than two dozen blacks and Scandinavians, very soon the native population became involved16, which suggests those racist feelings were looking for an outlet, which they found. There were many causes for the riots in 1919, they were much more than simply racially inspired17. Jenkinson argues that it would be wrong to pin the causes on white fear and prejudice, it was in fact much more than that covering a number of social and economic issues. The war effected the way people thought and they were more willing to use force, which became crucial when the riots began. Unemployment, lack of housing and the governments false promises of money and homes fit for heroes just frustrated and angered the British population, who then turned their attentions on to the minority groups who they perceived to be benefiting at the expense of themselves. The previous rioting had an effect and made the riots more inevitable. Britain undoubtedly became gripped by the riots and many would have joined in because it was the popular thin at the time. The workers not having a way to express their anger would have also contributed to the frustration that heightened the tensions in 1919. The issue of inter racial sex was perceived to be a main causation however that notion has now being questioned and it is thought that, racism in Britain is deeply rooted in the mode of domination cemented by the imperial heritage. 18. Even thought the race riots were caused by factors other than racism, ultimately it turned in to a racist witch-hunt which cumulated in deportation of many valuable members of British society, all in the name of British Imperialism.

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Adapting Traditional Police Organizational Structu Adapting Traditional Police Organizational Structure to Accommodate Community Oriented Policing The changing face of society is forcing many police organizations to make many changes in the way they run, organize and structure their departments. As public expectations of police change from crime fighters to public safety problem solvers, police administrators must modify their organizational structure in order to meet broader mission statements and carry out new tasks. This structural modification is not simply a matter of changes boxes on organizational charts.To study police organization, it is necessary to first study the way in which law enforcement agencies are organized. An organizational pattern must be looked upon as a structure of authority headed by an executive possessing formal power to fulfill the department?s mission and to delegate portions of his power to his subordinates. An organization is a formal structure to facilitate tasks. When we consider the formal structure of an organization, we typically focus on two areas.English: THe Avondale community policing centre in...The first, is the formal relationship and duties of personnel in the organization, which include the organizational chart and job descriptions. The other area is the set of formal rules, policies, or procedures, and controls that serve to guide behavior of organizational members within the framework of the formal relationships and duties (Tansik Elliot, 1981).The challenge for professional police managers is to devise an integrated model of organization that takes into account both traditional organization theory and more contemporary organization theories (Trojanowicz Bucqueroux, 1990). This paper looks at this challenge as police organizations make the transition from traditional to community policing strategies.Traditional Organizational Theory Fundamentally, classical or traditional organization theory seeks to control from the top down ( Maris, 1997). In Weber?s bureaucra tic model, the organization of officers follows the principle of hierarchy, each member is specified with...

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